Marketing and Advertisement is important for every organization and product to attract customers, it becomes more important if the market is competitive and there is no monopoly.
One of most common and wide marketing strategy is advertisement through newspaper. In Pakistan different newspaper offer classified and display advertisements.
[junkie-alert style=”green”] Classified ads are ‘Texts’ advertisement which are cheaper, they will be looked only by the people who are interested in that category. For example someone is looking for a rent house he will go into the section of ‘Houses Available’ in classified section. [/junkie-alert]
While Display ads are far more expensive than classifieds and they got that name because it displays your ads to customers. It may be colouful and in different styles with your logo and trademarks.
The cost for classified and display advertisement in leading Pakistan Newspaper are as follows:
Newspaper | Classified Rates | Display Rates |
---|---|---|
Dawn | 540 | 22,000 |
The News | 621 | 3,750 |
Daily Jang | 510 | 5,250 |
Express | 300 | 3,500 |
Ummat | 300 | 5,500 |
Nawai Waqt | 150 | 3,000 |
Jasarat | 100 | 3,000 |
Awam | 150 | 1,500 |
Amn | 100 | 3,000 |
Kawish | 1,000 | 6,000 |
On Sunday the cost of Jang and Dawn Newspaper classified are Rs.750 & Rs.600 respectively, and for Display the rates are Rs.6,000 for Jang and Rs.32,750 for Dawn News.
These rates are for Karachi editions, for Lahore, Rawalpindi, Islamabad and Peshawar the rates differ.
Traditionally you had to go and visit advertisement offices but now you can book your ads by just one simple call from the ease of your home. And pay directly through mobile banking or by Easypaisa or UBL Omni.
Book your advertisement online and get special discount. For advertisement contact the following numbers from 10am to 10pm:
alihaider
Good morning
zeeshan zafar
dear sir
main news paper ky add book karna chahta hon
please inform me all requirement
Nouman Younas
Aap karachi sy ho tou upper dye numbers per contact krain
Muhammad Tariq
Sir mein ne ma’am tabdeel Karne Ka add dalna hay.keya price aye ga.jo sab se sasta ho
Abid rasheed
Size 15cm X 2 column ordinary position black and white for Sunday in Jang Lhr only The News Lhr only and Khabrain Multan only plz Tel me Ur rats
Shaukat
I want a ad of 20 cm x 6 cm in Jang Islamabad, Lahore & Karachi. What will be the Rates?